Click here to view a recap of the recent “Rethink” Digital Presentations.

KyXy is THE heritage soft rock station in the San Diego market since 1978.  Consistent call letters, frequency, format and a veteran on-air staff with consistent music updates makes the station a powerhouse in the market.  With over 120 rating books under KyXy’s belt,  the station still maintains a top position in the market for Adults 25-54 skewing female.

Station Talent includes the following:
· Mornings: Sonny West and Susan DeVincent “The Kick-sy Morning Show”
· Middays: Sam Bass
· Afternoon Drive: Gene Knight
· Evenings: Delilah “Love Songs”

Demo:  Adults 25-54  Gender:  Female 65%  Male 35%  Format:  Soft Rock

Why advertise on the KyXy website:
· Extends the reach and frequency of your on-air campaign
· Reach the desirable “At-Work” audience
· Make an immediate impact on our listeners----listeners can hear you offer and click through to your website while sitting at their computers
· Get measurable results that can be tracked through our 3rd party tracking service Doubleclick.
· Take advantage of listeners constantly being driven to the website to interact with our station via on-air promotional announcements for various stations promotions, contesting, Listener loyalty programs (POiNTS-similar to a frequent flier program for our listeners in that they earn points for interacting with our station) and LIVE webcasts of special station events.   A great example of a LIVE webcast is our Wedding Marathon which took place on Valentines Day where we qualified 35 couples to get married at the NTC Chapel in Point Loma every 20 minutes from 9am-9pm.  This received approx. 56,000 page views on 2/14/08.

KYXY Website Traffic: 
· Unique Monthly Website Visitors: 39,041** 
· Streaming Launches:  89,537***
· Streaming Uniques:  10,657***

*Arbitron Winter 2008 Adults 12+ Monday-Sunday 6A-12M
**Intertech April 2008
***ANDO Media April 2008